Sportserve forms part of a remarkable group of B2C sports betting and B2B sportsbook technology companies, focused on delivering first class sports betting experiences and casino products for our users worldwide. Along with Sportion, TechSpirit, Standard Focus and Sportelligent, we are the driving force behind the world renowned sports betting company and our flagship brand, Dafabet.

Since launching our global hiring initiative, we now employ over 2,000 people worldwide, offering exciting career paths in Technology, Trading, Operations and Media. We pride ourselves on having a diverse and international culture that embraces the global community and acts locally. We offer office based, hybrid and remote work on permanent and consultancy contracts all over the world, making us the true global employer of choice.

We are seeking a skilled and detail-oriented Activations Executive to join our dynamic team. The ideal candidate will be responsible for the end-to-end execution, monitoring, and analysis of email and SMS marketing campaigns across multiple brands. 

This role requires a strong focus on delivering clear and effective marketing messages, ensuring proper tracking for accurate reporting, and continuously optimising campaign performance. As a key member of our team, you will collaborate with various departments to align promotions and schedules, troubleshoot technical issues, handle ad hoc tasks efficiently, and maintain the integrity of our marketing databases. 

Additionally, you will play a critical role in enhancing our email marketing capabilities by developing targeted and personalised campaigns. The successful candidate will have a keen eye for detail, strong communication skills, and the ability to work well under pressure. A background in marketing or communication, along with proficiency in Google Docs and Microsoft Office, and digital marketing experience, will be advantageous. 

This is an exciting opportunity to contribute to our ongoing growth and success.

• What you'll be getting up to: 
  Execute, monitor, and gather data for all email and SMS campaign requests.
• Ensure marketing messages are clear, targeted, and correctly delivered to prospects.
• Verify that all campaigns include proper tracking parameters for accurate reporting.
• Support the team with day-to-day tasks related to email and SMS campaign management across all handled brands.
• Handle the execution of ad hoc tasks as they arise, ensuring they are completed efficiently and to a high standard.
• Coordinate analysis and reporting of campaigns to provide actionable insights and recommendations for improvement.
• Extract and analyse newsletter reports, presenting data in a clear and understandable format, including creating graphs and visual aids.
• Proofread emails for clarity, grammar, HTML coding, and spelling to ensure high-quality communication.
• Align with all relevant teams, including Customer Service, to coordinate upcoming promotions and schedules.
• Maintain, monitor, and ensure the integrity and security of multiple databases.
• Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email execution as needed.
• Continuously enhance email capabilities, including targeting, personalisation, and template development.
• Execute, monitor, and gather data for surveys, providing insights and recommendations based on the collected data.

Requirements:

• Bachelor's degree in Marketing, Communication, or a related field.
• Proficiency in Google Docs.
• Experience with any email and/or SMS service provider is an advantage.
• Strong communication and presentation skills.
• Detail-oriented with excellent organisational skills.
• Observant, patient, and analytical mindset.
• Ability to work well under pressure.

Competencies:

• Email and SMS Marketing: Expertise in executing and monitoring email and SMS campaigns. Proficiency in using marketing tools and HTML coding for templates.
• Data Analysis: Ability to extract, analyse, and present campaign performance data. Skilled in providing actionable insights.
• Attention to Detail: Strong proofreading skills for clarity, grammar, and coding accuracy. Ensures precise tracking and reporting of campaigns.
• Technical Troubleshooting: Capable of resolving issues related to email execution and database management.
• Communication and Collaboration: Excellent communication skills for coordinating with teams and presenting findings. Ability to manage multiple projects effectively.
• Attention to Detail: Ensures accuracy and quality in all tasks.
• Analytical: Breaks down data to make informed decisions.
• Proactive: Takes initiative and seeks improvements.
• Adaptable: Adjusts quickly to changes.
• Collaborative: Works well with teams and values feedback.
• Resilient: Handles pressure positively and remains solution-focused.

**Applications in English only please

Diversity & Inclusion

We embrace diversity and equality in a serious way. We are committed to building a team with a variety of backgrounds, skills and views. The more inclusive we are, the better our work will be. Creating a culture of Equality isn’t just the right thing to do, it’s also the smart thing.